Transaction Security and Privacy
•No general standards currently exist in the U.S. for maintaining confidentiality regarding clickstream
information.
•
•Many business Web
sites include statements of privacy policy
directed at concerned customers, but no U.S. laws exist requiring such statements or policies.
•
•The Children’s Online Privacy Protection
Act of 1998 makes it illegal for Web sites to collect identifiable
information from children under the
age of 13 without first obtaining their parents’ consent.