# SAMPLE DATA FROM www.alexa.com # # # High Impact Search Queries for gamespot.com # # Popular queries that are relevant to this site and are actively targeted by # competitors advertising on search engines. # # Query # A phrase that drives traffic to "gamespot.com" from search engines. This # list also includes sub-phrases that account for a high percentage of this # site's search traffic broken out separately. For example, if the site # receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond # bracelet', the word 'diamond' might also appear in the list. # # Impact Factor # A high value indicates that "gamespot.com" is getting significant organic # search traffic for queries containing these phrases, despite high # advertising competition for these phrases. Impact Factor is a combined # measurement of the importance of a particular phrase to the site's search # traffic and the level of search engine advertising competition (QCI). The # index is on a scale of 0 to 100. # # Query Popularity # An estimate of how frequently users search for these keywords, on a scale # from 0 to 100. Higher numbers indicate higher frequencies. # # The Query Competition Index # QCI indicates the typical number of ads displayed for keyword searches on # major search engines. A large number of ads indicates strong advertising # competition for a query. The index is on a scale from 0 to 100. # # # Here is the data, in tab-separated columns: # Query Impact Factor Query Popularity QCI best_pc 1.66 24 45 best_wii_games 1.11 44 19 best_xbox_360 0.89 15 60 computer_games 1.15 40 49 ds_games 1.42 42 63 game_pc 0.63 39 25 game_spot 1.45 44 14 gba_games 0.66 31 31 gears_of_war_pc 0.58 35 36 gta_san_andreas_cheats 0.56 44 11 mafia_2 0.70 56 19 mobile_monopoly 0.86 40 20 new_ps3_games 0.54 31 38 pc_game 1.28 43 31 pc_games 7.68 54 43 ps2_games 0.74 40 43 ps3_games 3.74 47 54 psp 0.52 67 45 psp_games 3.03 47 43 sims_2_cheats 0.53 40 16 sims_3 0.63 56 32 top_10_pc 0.93 13 70 top_10_pc_games 0.60 34 25 top_pc 1.01 17 40 video_games 1.00 46 55 wii_games 4.51 49 68 xbox 0.56 65 37 xbox_360 1.92 63 58 xbox_360_games 3.97 43 58 xbox_games 0.70 40 54